Resources

The specialized telecom consultant program support resources, assets and expertise Brookside has built and brings to our clients include:

  • Consultant Database: Comprehensive database of more than 6,500 qualified industry consultant practices, with varying levels of background intelligence;
  • Established Relationships: Established relationships, credibility and trust within the consultant community built over 17+ years of supporting their vendor relationship needs;
  • Market Intelligence: Telecom consulting market intelligence and metrics gained through our annual research study and consultant program management support;
  • Back-end Program Support Platforms: Mature and proven back-end program support platforms and processes that drive member acquisition, communications fulfillment, and program tracking/reporting;
  • Experience, including:
    • Sharing/transfer of Brookside’s consultant market and program management insights and expertise, including a strong understanding of the best-in-class telecom consultant programs;
    • Senior and experienced consultant program and channel managers who understand key success factors, what consultants want from vendor programs, as well as vendor positioning, messaging and content that works best with this audience;
    • Strategic assessment and recommendation of the consultant program blueprint best suited to achieve our clients’ objectives.

“Telecom consultants are an excellent influencer channel for Cypress Communications and our hosted UC solutions. We engaged The Brookside Group, on an outsourced basis, to develop and manage a Consultant Channel Program for Cypress. Brookside quickly established a high level of interest among well-established consultants who are bringing the value of hosted solutions to their clients. With Brookside’s help, we expect to drive new business opportunities for both consultants and Cypress.” Steve Ulbrich, Director, Alternate Channels, Cypress Communications